Two brands, one goal: To arrive successfully in Germany – with a strong positioning.
Brand building from the ground up – sound, European, relevant.
Target groups, channels and positioning – thought locally, planned globally.
Visual paths to the brand – for awareness, impact & identity.
Intuitive control with high-resolution touchscreen.
Communication that works between East and West.
Strategy, creation & coordination – all parallel, never linear.
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We support CHERY in building a strong brand identity for the European region – from the tone and imagery to the storyline.
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Based on in-depth research, we develop insights into market requirements, user behavior and communication potential in the premium segment.
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Whether it's a live experience, a social media campaign, or a PR strategy: we create modular communication concepts and coordinated packages of measures for the rollout.
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As a central sparring partner, we work closely with international teams, local service providers and the customer headquarters.
OMODA stands for progressive urbanity, JAECOO for robust elegance. Both brands embody a new, global lifestyle - innovative, self-confident and full of energy. Be there when they take off in Germany.
Design language that stands out - and stays that way.
Futuristic lines, bold color concepts and an unmistakable look: OMODA & JAECOO are setting new standards in automotive design. If you want to stand out, this is the way to go.
Intelligent. Efficient. Digital.
State-of-the-art assistance systems, AI-supported cockpits and electrified power - OMODA & JAECOO stand for high-tech that inspires in everyday life. Ready for a test drive into the future?
Experience what others are still planning.
At our exclusive live show, we present the vehicles, the technology and the experience of the two brands - to touch, try out and get excited about. Register now!
More than mobility - an attitude to life.
OMODA & JAECOO not only create vehicles, but also brand worlds. With events, communities and digital networking, a unique culture is created around each model series - for driving, talking and earning.
Brands with potential - partners with a future.
OMODA & JAECOO offer innovative vehicle series and attractive margins - perfect for modern car dealerships that want to be successful early on. Become part of the dealer network of tomorrow.
The brand concept, positioning and design system are in place – the launch is in sight.
Simply contact us without obligation – we will get back to you.
info@otbtcomms.com
Mon- Fri: 9:00 a.m. - 6:00 p.m.
OMODA & JAECOO–The countdown is on
Strategies, stories and signals for market launch.
OMODA & JAECOO – Two brands, one momentum – we accompany the European awakening.